Web System
Our Web System is designed to create and maintain an impactful online presence for our clients. It begins with a seamless onboarding process to ensure clear communication and alignment throughout the project. We develop a tailored web strategy that aligns with specific business goals, defines target audiences, and sets performance objectives to engage users effectively.
Content architecture is meticulously organized to ensure meaningful and intuitive navigation for users. Web prototyping, design, and development follow, each step meticulously crafted to enhance the visual layout, aesthetics, and functionality of the website.
We integrate external services and applications to extend the website’s capabilities, followed by rigorous quality assurance testing to ensure optimal performance. Post-launch, we provide ongoing management and maintenance, alongside social media and email management, and targeted digital ads to maximize visibility and engagement. This holistic approach ensures a dynamic and effective online presence that drives business growth.
Onboarding
Web Strategy
Content Architecture
Web Hosting Setup
Web Prototyping
Web Design
Web Development
Systems Integration
Quality Assurance (QA) Testing
Web Management
Social Media Management
Email Management
Digital Ads
Our Approach
01. Onboarding
This process begins with an Alignment Meeting to confirm that the Client’s intentions and objectives are clearly understood and agreed upon. During this meeting, we will add the Client to a project management tool to facilitate ongoing communication and track deliverables throughout the project. Additionally, we’ll obtain access to all necessary logins and files from the Client to ensure the project runs smoothly.
02. Web Strategy
This involves planning the overarching approach to online presence, focusing on achieving specific business goals through the website. This includes defining target audiences, setting performance objectives, and determining the content and functionality needed to engage users effectively.
03. Content Architecture
This is the process of organizing information in a way that’s meaningful, clear, and intuitive for the users of the website.
04. Web Hosting Setup
This involves selecting and configuring a server environment where the website’s files and data will be stored and accessed. This process ensures that the website is available to users via the Internet with reliable uptime and performance.
05. Web Prototyping
This involves creating a preliminary visual mockup of the website to explore and define design direction before the official web design and development begins.
06. Web Design
This encompasses the process of creating the visual layout, aesthetics, and user experience of the website.
07. Web Development
This is the technical construction and programming of the website, focusing on aspects like site structure, functionality, and interactivity. It involves coding in various languages to ensure optimal performance and user experience.
08. Systems Integration
This involves incorporating external services or applications into the website’s infrastructure to enhance functionality. These can include software, payment processors, APIs, AI, machine learning, or analytics tools that extend the website’s capabilities.
09. Quality Assurance (QA) Testing
This includes conducting quality assurance testing to check and verify proper website functionality and performance. This will consist of troubleshooting and fixing any bugs and issues based on testing results.
10. Web Management
This involves regular updates, troubleshooting and fixing bugs, and oversight to ensure optimal performance and security.
11. Social Media Management
This involves creating a social media calendar, producing content through writing and graphic design, and scheduling and posting this content to reach the target audience effectively. It also includes active engagement with followers by responding to comments and messages to build a strong, interactive community.
12. Email Management
This involves organizing and maintaining email communications, including creating and scheduling email campaigns, designing visually appealing templates, and segmenting the audience for targeted messaging. It also includes monitoring engagement metrics, responding to inquiries, and ensuring consistent, effective communication with the audience.
13. Digital Ads
This includes comprehensive research and the creation of targeted ads to maximize brand visibility and drive traffic. It involves A/B testing, continuous monitoring, and optimization of campaigns on platforms like Google, Facebook, and Instagram to ensure high performance and a strong return on investment.